Sell Your Property
Better Than Zillow Home Evaluation

What you need to know

Seller's Tips

Step 1 - Understand The Local Market

First, you must under what's going on in the local market so you can get the best deal. We analyze the local market every week and report on the trends, statistics and future outlook in our Market Update. Sign up for our email update to receive your copy by email. Never any pressure, just great information.

Step 2 - Understand The Tax Rules

As a CPA and REALTOR, Nancy has seen too many people pay way too much money in unnecessary capital gains. Read Nancy's article, How This Couple Could Have Saved $136,000 about a couple who could have saved a ton of money if they only spoke with their CPA before calling a Realtor.

The Capital Gains laws are complicated, so it's imperative that you contact Nancy or your tax advisor before you list your home for sale. To fully understand how the Capital Gains rules affect you, complete our Should We Sell Questionnaire for a free email analysis of your specific situation from Nancy. No pressure, just great information and a free service we offer to all homeowners.

Step 3 - Get Educated

Downsizing?

If you're 55 or older, there is a fabulous property tax break which allows qualifying taxpayers to keep their low Prop 13 tax base to their new home and save thousands each year. Wondering if you qualify? Download Nancy's article How To Keep Your Tax Base or complete our Do We Qualify for Prop 60 or 90? Questionnaire for a free email analysis of your specific situation from Nancy. No pressure, just great information and a free service we offer to all homeowners.

Step 4 - Avoid Common Mistakes

Even experienced investors make mistakes. Don't let that happen to you. Download our free report, The 10 Biggest Mistakes most homeowners make when selling a home.

Step 5 - Determine The "Right Price"

Notice, we didn't say - "Find Out What Your Home Is Worth" ... because that has very little to do with how much you can sell it for. You must find out what you home will sell for in this market. If you do it wrong in this buyer's market we're current experiencing, you'll find yourself chasing the market down and lowering your price every month. Whereas, had you priced it right from the beginning and marketed it perfectly, you'd be in Escrow.

To find out the best price for your home, complete our What's The Right Price questionnaire and we'll email you an estimate. We can only estimate without actually seeing your home. And we'll also tell you what you can expect to net after commissions. That's right - we'll actually tell you what we charge to list, market and sell your home without forcing you to set an "appointment" and we'll give you an estimate of all of those other expenses that chomp away at your bottom line.

After seeing our estimate, call us and we'll come view your home for a more accurate opinion of the Right Price. Plus, we'll give you some tips on how to get it sold quick. No pressure to list, just exceptional service.

Step 6 - Get Help

Now it's time to figure out if it makes sense for you to hire a Realtor or go FSBO. Despite what other Realtors may have told you ... if you are determined, you can sell it yourself without a Realtor. That said, we don't recommend it unless you are very well prepared. To prepare you, we offer our Free Report - For Sale By Owner - Yes, You Can! This comprehensive report will help sell your home yourself, without reducing your price by 6% or more.

If after reading the report, you decide that you would like to hire a highly qualified Realtor or better yet, a really talented team (hint, hint), please check out our page, The 10 Reasons Why to see what sets us apart from the mass population of unqualified agents who jumped into a "hot" market.

Step 7 - Ready, Set, Go

If you decide to hire a Realtor, your role as the owner is to understand the Marketing Strategy that will be implemented, price the home right and keep the home in top showing condition. Email us for a copy of our Get It Sold Marketing Plan so you know exactly what to expect when you hire The Experts Team.

Step 8 - Determine Your Net Proceeds

Wouldn't it be great if you knew how much you will probably have in your pocket after the sale? Sure, but most Realtors won't tell you until you "set an appointment". Do you know why? Because they don't want to tell you their commission because commission is always negotiable.

We charge our friends and business contacts the same as we charge new clients. And when we prepare your free email Net Proceed Estimate, we'll tell you about our fees and the other expenses you can expect to pay to sell your home. Just provide us your property address and the amount you owe on the property in the email you send, and we'll prepare a market analysis and net proceed estimate.

Step 9 - Don't Get Trapped

Worried about signing a long term listing contract. Then don't! It's like hiring any other professional, if you're getting the service you were promised, you should be able to fire the person.

Here are our two 100% Delight Guarantees.

  • Easy Out Option. If for any reason, you would like to cancel our listing agreement, simply send us an email. It's that easy, but odds are you won't be sending us that email. While some people have decided to pull their homes off the market for various reasons, no one has ever fired us for poor service or results and re-listed with another agent. Never.
  • Cut Our Pay. If for any reason before your house closes, you decide we did not live up to our commitments, you may reduce our commission to a predetermined discounted amount. Don't get too excited, no one has ever cut our pay either. We live up to our promises.